Changing the way media acquires content

ReportR is a decentralized platform where news publishers can request specific photo and video content from smartphone users and buy them for RPR tokens

Publishers of the Community
HVG Do Rzeczy PMPG Wprost Local Enex Tempo
Partners
OXO Labs ICOMain Hope Accelerated Intellimedia Networks StartupSoft

News publishers are still under the pressure of digital transformation

News publishers are challenged to surrender their content and reputation to play by the new rules of the digital era on how news and information is produced, displayed, prioritized and monetized.

Poor quality content
Poor quality content

It is hard to function as quality press by providing curated content against the flood of unsafe, poor quality, often fake news generated on social media.

Expensive production
Expensive production

A pivot from text to visual-based news content demanded by the readers requires massive investments in tech and staff which only huge outlets can bear.

Monetization pressure
Monetization pressure

Declining revenue from the duopoly-dominated advertising market and monetization struggles of digital content have put a performance pressure on publishers.

Meet ReportR:
The Social Broadcast Newsroom

Our aim is to decentralize the production of visual news content by creating the ReportR platform and to help publishers address their key problems.

Location based requests for content

Publishers can setup a request for a photo or video of a specific subject by geotargeting online reporters and defining the location of the selected topic

Cheap and fast content production

Request based user generated content submitted by multiple users is the cheapest and fastest way for receiving various recordings of a required subject

Selected quality UGC

Publishers can select the best quality option of the submitted contents and they can enhance future quality selections by evaluating active users

Monetization and legalization of UGC

By using ReportR’s smartphone application user generated content can easly be monatized while the in-app solutions secure the legality of the content

Cost effectiveness

Publishers need to hire less staff and buy less equipment while they pay a fair price to the freelance smartphone users per piece of selected content

Safe content protected by blockchain

The selected content is protected by blockchain technology which guarantees its safety and reliability, also filtering out illegal, unauthorised copies

ReportR on desktop and mobile

How it works

Users upload visual news content

Users = Reporters

Freelance content producers shooting and selling photos and videos

ReportR Ecosystem ReportR Ecosystem

Operators - Publishers

Media ordering and buying photo and video content to publish then on their news

Operators pay with tokens

No fake news
No fake news

Anonym content producers can only capture visual content using the ReportR app, while verified content producers can also use their own production gear. Both are doublechecked with reverse search engine.

IP protection of purchased content
IP protection of purchased content

Location of image creation, image hash, timestamp, tags and author identity stored in blockchain using non-fungible tokens, which guarantees protection of intellectual property.

Personality rights and defamation protection
Personality rights and defamation protection

Legal declaration of the content provider if the photo or video shows a specific person and he or she obtained the neccessary permission for the publication unless it is not required under the regulation applicable to public figures.

Roadmap

2018
Q1
REPORTR WAS BORN

Received USD200.000 for
validation from a VC investor

2018
Q2
THE REPORTR PLATFORM WAS
VALIDATED BY THE MEDIA INDUSTRY

Advisory board announced; 10
publishers signed up for partnership

2019
Q1
RPR TOKEN ISSUED ON GBX

Partnered up with ICOMain;
soft cap: USD 4 Mn, hard cap: USD 20 Mn.

2019
Q3
DEMO IS ANNOUNCED

"Blockchain in the media" roadshow;
50 partners signed up, 30.000 users on mailing list

2019
Q4
BETA IS RELEASED

Platform testing by the community;
50.000 users on mailing list

2020
Q1
PLATFORM GOES LIVE

50.000 users registered

2020
PLATFORM GOES GLOBAL

Soft launches in Europe, North-America, Asia, South-America
and Africa. 500.000 users registered, 100 partners signed up

2021
LAUNCH OF THE REPORTR ECOSYSTEM

1st Annual Blockchain in the Media Summit;
3 new applications are released on RPRSC

Meet the team behind ReportR

Erika Lajko
Erika Lajko
Founder, CEO, Business Development and Media Relations

Venturesome and forward-looking manager with 5 years of experience in VC and media sector. Primarily focused on acquisitions and general management of new ventures at the Central Media Group, one of the largest media outlets in Hungary.

Adam Berecz
Adam Berecz
Founder, Chief Technology Officer

10+ years experience in web development. Serial entrepreneur, sold startup in 2012 to largest Hungarian dating site (DACE). Started development agency in 2013, worked with brands like Mercedes & Nokia.

Zoltan Katay
Zoltan Katay
Chief Financial Officer

Experienced finance manager involved in operation of various tech startups appying AI, IoT, fintech and blockchain technologies. Managed fundraising in the recent years with the participation of investors form the European and the US markets.

Miklos Buksa
Miklos Buksa
Chief Operational Officer

Blockchain and fintech enthusiast with international business background. Previously worked at top-tier management consultancies and a leading media player.

Attila Varga
Attila Varga
Blockchain and Smart Contract Developer

Lead Software Architect at Cofound.it (2016-2017). Worked on various ICO launches and maintenances. Blockchain based backend and frontend architect. Three years of software development experience in Hungary and almost 4 years in the UK.

Gergo Petko
Gergo Petko
Product Mastermind

Editor with 10 years experience and the mastermind of the ReportR product. Working as contracted video editor for market leader online media companies in the CEE region and as such mediates continuous market demands.

Peter Szanto
Peter Szanto
Productivity Hacker, Founder @ SpringTab and blog.szanto.co

Peter helps companies like Time-Warner, L’Oreal and MasterCard in digital business development. Peter gave a TEDxYouth Talk – a life long bucket list dream. He was recognized as a 30 under the age of 30 by Forbes Magazine Hungarian edition, nominated to entrepreneurs’ Role Model Award 2015.

Mate Oszko
Mate Oszko
Blockchain Enthusiast, Community Building

Experienced community builder and advisor in fundraising and crowdfunding initiatives. Active player in the crypto currency market both as investor as well as professional advisor concerning ICO transactions.

Ivan Berecz
Ivan Berecz
Backend Developer

Specialized in high-traffic web based systems and security with 10+ years experience, worked at largest Hungarian marketplace (Vatera), led project with Nokia, which passed KBC security test.

Aprod Illes
Aprod Illes
Frontend developer

4 years experience in development, specialized in frontend frameworks and optimization. Participated in various projects working with international clients as contractor for the past 2 years.

Daniel Jakab
Daniel Jakab
Service Design, UX/UI

Specialized in UX/UI of mobile applications as well as SaaS solutions to e-commerce, digital marketplaces and online media companies. Also experienced in lean startup strategies and service design methodologies.

Advisors

Jumana Shah
Jumana Shah
Senior Journalist

Jumana Shah is a senior journalist from India experienced with newspaper, broadcast and digital medium for news and investigative stories for the last 15 years. She headed the Gujarat bureau of India Today TV, City Editor for Ahmedabad Mirror (Times of India Group); Executive Editor with the Daily News and Analysis and earlier with the Times of India broadsheet. She currently freelances for India Today’s multiple media platforms. A media educator and a consultant to institutes to adapt their curriculum to developing technologies for newsrooms.

Paul Shanley
Paul Shanley
Business and Product Development Expert

Paul is the director of international business development and partnerships for The Associated Press. He drives the International business and partnership strategy for AP as well as the global strategy for a number of products, focusing on revenue growth and customer engagement. He’s an MBA graduate from IE Business School with over 12 years’ experience in the design, delivery and management of successful global commercial strategies

Gadi Lahav
Gadi Lahav
Head of Product, FT.com at Financial Times

Seasoned online media expert currently working as Head of Product (i.e. product development) at FT.com. He has an extensive track record of creating successful digital media products, like the the new FT website, the fastest publisher website worldwide, winner of multiple prestigious industry awards. Before his current position he has served as a Senior Product Manager at Amazon, as Director of Business Development at Wochit, a VP of Content Products at Walla! and VP Digital of Haaretz, Israel's leading quality publisher.

Peter Oszko
Peter Oszko
Pre-ICO and ICO Investor

Founder and CEO of OXO Ventures and OXO Labs, an accelerator and VC investor group active in CEE and the European markets. Manages close to EUR 100 million assets and over 20 portfolio companies including pre-ICO and ICO projects. Previously active in the advisory sector as managing partner of BIG4 firms in the CEE and also former Finance Minister of Hungary.

Viktor Tabori
Viktor Tabori
Cryptocurrency and Blockchain Expert

Head of International Relations at Hungarian Cryptocurrency Foundation, Director and official Representative of Hungary at Decentralised Association of Cryptocurrency and Blockchain. Guest lecturer about smart contract development and security at top universities (eg. UCI and Hong Kong Polytechnic University) and independent blockchain labs.

Krzysztof Bulski
Krzysztof Bulski
New Media and Marketing Expert

Krzysztof has 13 years of experience working as co-founder, partner and advisor for media, marketing, retail and software companies. Key companies and clients he has worked for include Eurozet (Lagardere Group), TVN, Orange, Virgin Mobile, Google, UPC (Liberty Global), Warsaw Stock Exchange, LOT Polish Airlines and Allegro. Currently besides his advisory role at ReportR he’s actively supporting the growth of such companies as Avenew Media, Conversion Media One, Pendopo Labs and Pick Pack. Krzysztof is a global citizen living in multiple places across European Union and Indonesia.

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